Few things working against the dealer on issues like this:
1) Almost everything has gone computerized, to the point where essentially they plug in their diagnostic system, and via
VIN scrape it tells them what SA numbers are open for the car. Only negative there is it's not telling them what's SA codes are NOT open... It treats this as sort of a "here's your to-do list for this car" and not a historical list of actions that have taken place. Elsewhere Kia does keep track of what's been done to a particular
VIN, however, and given the bit of kit in the service bay has to stay on the internet new a days a remote database scrape to tell service techs that information right away would be great. (Looks like this would be a collaboration with snap-on, as they are heavily involved in the service gear for Kia).
2) A very large lack of communication about the Stinger itself. The car is very new still, and even worse is limited in stock. That plays terribly on the service department as no one is getting these things in for repair to get experience on compared to, for instance, the optima line up.
3) Kia's under performing dealership presence as a whole. Kia could do wonders as a company by infusing a little more resources into their dealerships, both in the means of literature, marketing, and training. This is an area where a little goes a long way.
Now none of this gives them the excuse not to be informed. These bulletins go out to damn near anyone that's close to the service department so they should be aware of them. But at this stage of the game it's almost like coming into work and being told "hey, whatever you do don't turn the lights on over in this building" but that building is somewhere you never visit since you have worked there. How long will you remember not to do that when it's something you never have the opportunity to "not do".